Reputation is a hard-earned asset: it takes a lifetime to build, but can lost in a minute.
Speaker: Charlie Howard, Head of Corporate Communications & Reputation, Lexington.
Lexington is the FDF’s new affiliated strategic communications consultancy specialising in public affairs and reputation. This is the second instalment of Lexngton's 2-part webinar series with the FDF. Sign up for their webinar "The politics influencing the food and drink sector" here.
What the webinar will cover:
- The value and importance of protecting your reputation, and of preparing for issues and crises
- Some good (and some bad) examples of crisis management
- The trends that are shaping today’s risk landscape, and how those may change over the coming years
- How to identify, prioritise, and plan for your reputational threats
- A framework for crisis readiness that ensures you are in the best shape to respond at short notice
