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BlockTac CEO, a technology company that uses Blockchain technology to ensure the authenticity of food and consumer products.
Additional information about your food authenticity interests
To fight counterfeiting and fraud, BlockTac has developed, since 2018, single-use digital seals registered with Blockchain technology, for brand protection and consumer engagement.
These are non-copiable identifiers characterized by:
- being different and unique for each product unit,
- easily accessible to the buyer,
- that allows immediate verification of the authenticity of the product at no cost,
- That also provides abundant technical and commercial information about the purchased product and the manufacturing company,
- And opens a direct communication channel to interact with consumers and provide the opportunity to digitally engage them. The marketing messages may be timely and geographically updated to accommodate different campaigns.